Ducks in a Row

ducks-in-a-row

Waiting to embark on a new journey that will benefit you and enhance your personal success until you’re “ready” and have all of your proverbial “ducks in a row” is one of the most crippling, and counterproductive things that you can do.

Recently I had a session with a new client who told me that he hated his job (all too common), and that he really wanted to start a personal training business.

Ok, you say…

Good stuff right?

The guy has a passion for fitness and helping others, is an above average communicator, and possesses a wealth of knowledge that he could exchange for financial gain with clients in his community.

He’d gone so far as to outfit a top notch facility in his detached garage, located in a geographic region dense with high-income professionals in search of a body that they can be proud of.

He’d amassed over ten years of solid experience, both in training himself, and (as so many of us have done), training friends and family for free with great success.

So why had he not yet begun taking paying clients?

The answer is simple;

He wasn’t “ready”, namely because he had no experience training clients for pay.

My simple challenge response to him was probably predictable to you as a reader:

“So you won’t start your business until you have experience? How exactly does that work? How do you suppose you’ll get experience in your business until your business is up and running?”

Now you probably would consider his logic a bit ridiculous, if not comical, and would agree with my thought process regarding his lack of action, but what are you currently holding off on beginning due to your personal belief of your inability to produce your desired result given your current circumstances?

Finish this sentence for me:

“Anything worth doing is worth doing ___________”

If you said “well”, congratulations, you’ve been paying attention to the proverbs and wisdom that have been permeating your brain since your entrance into this world.

I’d like to change that proverb a bit for you however, and share with you my thoughts on that matter:

JP Says: “Anything worth doing is worth doing poorly”

What JP?

You’re telling me to perform poorly at something?

Yes.

I’m telling you to go out and “fail” your way to success.

In the case of my client, imagine what would happen if he did a bit of inbound marketing, pre-selecting and pre-qualifying clients, establishing his authority on the subject, and setting his rates and the structure of his business in the manner that I have the trainers in my Business Growth consulting program do.

Let’s say he gets a few qualified, high-paying clients that are interested in working with him.

How do you suppose he will perform in terms of providing value to his clients?

Do you think he’ll deliver as exceptional of a service as he will with five years of experience under his belt?

Probably not.

Do you think he will deliver a service that exceeds the expectations of his clients, and begins to deliver him a scalable income outside of his current job?

I’d vote yes on that one.

The thing is, he’ll probably surprise himself and realize that he’s far more “qualified” for the task than his previous beliefs would suggest.

His experiences will form new “legs” under the table that is his new belief that says that he is capable of providing an exceptionally valuable service to his clients in exchange for a nice income.

Now let’s say he blows it big time, he gets a bit of “stage fright” and can’t communicate well with his client, he pushes a training methodology on him or her that is not congruent with how he or she wants to train, or even just lets out too many loud farts during the session.

What has he gained?

If you said experience, give yourself a pat on the back.

Anything worth doing is worth doing poorly.

Remember that, and consider what projects, businesses, or other endeavor(s) you truly would love to begin, but are holding yourself back because all of your “ducks” aren’t in a row just yet.

Successful people are not afraid to fail.

As a matter of fact, we don’t even acknowledge that failure exists. Sure I may produce an outcome different from the one that I expect or desire, but the key there is that I still produced an outcome.

Whether the outcome is desirable or not, it serves as a learning experience from which I can then calibrate my approach and come back better and stronger the next go ’round.

I have no college degree, no personal training certification, no NLP or life coaching ass-wipe (diploma), nothing that says I’m qualified to do what I do. In spite of this fact, I have clients all over the world, many of whom hold advanced degrees and/or loads of certifications (including three current Ivy League MBA clients on the business side).

What I do have is a wealth of experience providing value for my clients, and an impeccable track record of helping others produce powerful change.

I would not have the latter had I let the former impede my efforts in getting started.

I challenge you to go out there and screw up.

That’s right, fall on your face, make a complete ass out of yourself, it beats the hell out of looking back over the last ten years of your life and thinking that you haven’t accomplished a whole hell of a lot.

The minor pains of small failures now will pave the road for the immense pleasure of success that you will experience as the result of seeking to constantly improve your approach at your given endeavor.

Do it.

Do it poorly at first if necessary, just do it.

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